New Website Location!

To visit the new Social Media Club Princeton NJ Region site, click the preview below or visit:

It’s taken longer than I had wanted to carve out time to create a new online home for Social Media Club Princeton NJ Region – but it’s finished!  All existing content will be left here for historical purposes – but has been brought over to the new site as well.  In addition, we are now able to have better RSS subscription and calendaring features (all email subscriptions will be staying the same).  Besides, our group still has business cards in circulation with this address on it!  Thanks for understanding the switch and we hope to see you at an upcoming meetup!

April 2010 Meeting

Guest Speaker : Francis X. Taney, Buchanan Ingersoll & Rooney

On the schedule for April is Philadelphia attorney Frank Taney.  Mr. Taney’s practice focuses on complex commercial litigation in a variety of substantive areas, including information technology (IT), intellectual property, antitrust and construction. Frank also represents his clients in a wide range of IT-related transactions and provides related dispute avoidance and business counseling.

Mr. Taney will be speaking to Social Media Club Princeton NJ Region on the topic of the new FTC blogger endorsement guidelines and the effect they have on social media endeavors.

This month’s meetup will be held at Mrs. G TV & Appliances, Route 1, Lawrenceville NJ.

Wednesday April 21, 2010 6pm – 8pm

Eventbrite Register

Build Trust in a Connected World – Seminar/Talk

These are books I give to every client! Not only are these two *amazing* books in their own right – but all three authors continue to be trailblazers in the social marketing and technology field.  I’ve met Julien, Chris, and Mitch and they are even more brilliant and genuine in person.  If you can only attend just one professional talk this year – this needs to be it.   I am attending – see you there!  — Lynette

Thursday, March 18, 2010 from 8:30 AM – 12:00 PM, Wilmington DE

The Archer Group’s ongoing series with today’s thought leaders brings three New York Time’s best selling authors to Wilmington’s Theatre N for an insightful and interactive conversation on the future of Social Media.


First 200 Attendees will receive copies of Six Pixels & Trust Agents. Cost $50 pp – Space is Limited

This event is not affiliated with Social Media Club – just great information to pass along for the benefit of our members!

(Book links are affiliate & proceeds benefit SMCPrinceton) Founder Suzanne Kantra to Speak About 3D TVs

The movie Avatar went 3D. The Grammys went 3D. Now Mrs. G TV & Appliances in Larenceville is going 3D! On Wednesday March 24, 2010 at 10am, Suzanne Kantra, the founder of will be speaking about 3D TVs and how to set up a 3D home theater system at the third generation women owned appliance superstore.

“There are not many websites out there like,” said Mrs. G TV & Appliances CEO Debbie Schaeffer. “Suzanne takes the often complex language of technology and gadgetry and puts it in how-to guides and features in a way that anyone can understand.” Suzanne Kantra has been on the pulse of science and technology issues for nearly 20 years. Before starting Techlicious, she was Technology Editor of Martha Stewart Living Omnimedia and Popular Science Magazine. She has also been featured on CNN, CBS and NBC.

The presentation is part of Mrs. G TV & Appliances VIB (Very Important Blogger) Series in which local and regional bloggers and professionals interested in social media gather for discussions on relevant topics and use the opportunity to network with each other.

For more information about attending the Mrs. G VIB Series, please contact Hilary Morris at or 609-462-3228.

This event is not affiliated with Social Media Club – just great information to pass along for the benefit of our members!

Matthew Ebel SMCPrinceton Event

Matthew Ebel/Social Media Club Princeton NJThis month’s meeting was a change of pace for our group.  After finally getting a chance to socialize and network with fellow members, independent piano rocker Matthew Ebel talked to the group about how he’s crafted his business model to earn a living from selling his music.  Matthew explained how he doesn’t just sell his music on iTunes, but has dedicated fans that purchase subscription plans that give them access to much more than just his music (including new songs every month).  Matthew also licenses his music for professional use and actively works with PR / advertising / marketing firms to produce music for hire.

We were lucky enough to have Matthew not only travel from Boston MA speak to our group, but give us a performance!  We were treated to an amazing live show that was also broadcast on the internet using Ustream.TV.  Matthew’s concerts are listed as a ‘Featured Show’ and attracts as many as 10,000 simultaneous viewers.  You can catch his shows – live & for free – online weekly.

SMCPrinceton & Matthew Ebel Photo Slideshow

(Thanks to Jay Bryant for grabbing my camera and snapping some photos!)

We would also like to thank VMeals and Rojo Loco for catering the night’s event!  If you ever need event catering in New Jersey, Philadelphia, or Boston, be sure to give Peter a call at 434.817.6145.

It is our hope and mission to provide unique and informative meetups to the Social Media Club – and that doesn’t always mean showing up, sitting down, watching a Power Point, taking notes, and leaving.  We strive to be *social* and reach beyond the technology.  Our group also attracts attendees from as far as NYC, Philadelphia, Delaware and  – of course – all over New Jersey.  If you are interested in expanding your experiences, learning new ideas and concepts, and meeting new people – we would love to have you!  Be sure to check our calendar to find out our meeting dates!

TEDx New Jersey Libraries

TEDxNJLibrariesTED Talks (Technology, Entertainment, Design) are talks and conferences designed to showcase “ideas worth spreading.”  The TED Talks are amazing (and going on right now…) and I’m glad to share with you that New Jersey is getting our very own version!

TEDx is a program of local, self-organized events that bring people together to share a TED-like experience.  The save-the-date for TEDx NJ Libraries is Friday May 7, 2010 at the Princeton Public Library.  The selected TEDxNJLibraries theme will be “Culture and Community” and is being sponsored by the Princeton Public Library as well as the New Jersey State LibrarySouth Jersey Regional Library Cooperative and Central Jersey Regional Library Cooperative and the bloggers of Library Garden.

Be sure to follow their blog and their Twitter account to keep up to date with details for this groundbreaking event!

DATE CHANGE: February 10th meeting postponed

This month’s meeting is being rescheduled due to snow (#snowpocalypse)

New Meetup Date : Wednesday Feb 17th at Purple Stripe Productions offices.

Erik Kent / Facebook presentation will be held on March 11th.

Social Media Club Princeton New Jersey

We are going to have a social media/networking event that is not to be missed!  Coming all the way from Boson MA is Matthew Ebel – Independent Piano Rocker Extraordinaire!  A self-made success, Matthew has brought his music to thousands – and makes a living from it – USING SOCIAL MEDIA!  Our networking event will be in the “singer/songwriter” style – and also be streamed LIVE online.

Trust me, you don’t want to miss this chance to pick Matt’s brain & hear him perform live!


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